Hashomer Hachadash (The New Guard) is a social-Zionist organization that connects Israeli society to the land and heritage in a spirit of mutual responsibility, civic courage, and love for the country.
When Hashomer Hachadash faced the challenge of the COVID-19 pandemic, they turned to us to help with their solution. With the entry of foreign workers from abroad and the Palestinian Authority halted, Israeli farmers—who heavily rely on this workforce—were in urgent need of assistance.
To tackle this crisis, Hashomer Hachadash needed a powerful tool to recruit workers and volunteers for agriculture. They entrusted us with the task of creating a compelling presentation that not only highlighted the challenges but also inspired people to step up and volunteer.
We seamlessly integrated Hashomer Hachadash's established branding into the design, ensuring consistency across all communications. The result? A visually engaging and persuasive presentation that played a crucial role in mobilizing massive volunteer support for Israeli farmers.
By choosing us, Hashomer Hachadash was able to effectively address a national crisis and support the backbone of Israel's agricultural industry.
- Categories: Presentations
- Date: 2020
- Client:Hashomer Hachadash